Prospectus


Bachelor of Science in Business Administration major in Marketing Management

(Revised Curriculum per CMO No. 27 s 2017)
Effective AY 2018-2019
First Year -1st Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
Acctg 101 (2018) Advance Accounting 6.0
AMM 101 Advance Marketing 3.0
Comm 101 (2018) Purposive Communication 3.0
EMST (2018) Living in the IT ERA 3.0
Ethics 101 (2018) Ethics 3.0
GenPsych 101 (2018) Understanding the Self 3.0
Homeroom (2018) Personal Growth and Development 0.0
Math 101 (2018) Mathematics in the Modern World 3.0
PE 101 (2018) Movement Enhancement 2.0
ReEd 101 (2018) Faith and Reason: Discerning God's Action in Human History (3.0)
Total Units 26.0/29.0
First Year -2nd Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
BACC 1 (2018) Basic Microeconomics 3.0
BACC 2 (BA) Human Resource Management 3.0
Hist 101 (2018) Readings in Philippine History 3.0
Hum 101(2018) Art Appreciation 3.0
MM 1 (2018) Professional Salesmanship 3.0 AMM 101
PE 102 (2018) Fitness Exercises 2.0 PE 101 (2018)
ReEd 102 (2018) God Among Us: Believing in a Trinitarian God (3.0) ReEd 101 (2018)
Rizal 101 (2018) Life and Works of Rizal 3.0
SciTech 101 (2018) Science, Technology and Society 3.0
Total Units 23.0/26.0
Second Year -1st Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
BACC 3 Taxation (Income Tax) 3.0 Acctg 101 (2018)
BACC 4 Business Law (Obligation & Contracts) 3.0
MM 2 (2018) Product Management 3.0 MM 1 (2018)
MM E1 (2018) Consumer Behavior 3.0 MM 1 (2018)
NSTP 201 (2018) National Service Training Program I (CWTS/ LTS) 3.0
PE 203 (2018) PATH-FIT I (Dance, Games and Sports) 2.0 PE 101 (2018)
ReEd 203 (2018) The Catholic Church: Valuing Her Identity and Mission (3.0) ReEd 102 (2018)
Total Units 17.0/20.0
Second Year -2nd Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
BACC 5 International Business and Trade 3.0 BACC 4
BACC 6 Good Governance and Social Responsibility 3.0 Ethics 101 (2018)
MM 3 (2018) Pricing Strategy 3.0 MM 1 (2018)
NSTP 202 (2018) National Service Training Program II (CWTS/ LTS) 3.0 NSTP 201 (2018)
PE 204 (2018) PATH-FIT II(Dance, Games and Sports) 2.0 PE 102 (2018)
ReEd 204 (2018) Liturgy and Sacraments: Participating in the Divine Life (3.0) ReEd 203 (2018)
SocSci 201 (2018) The Contemporary World 3.0
Total Units 17.0/20.0
Third Year -1st Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
BACC 7 Business Research 3.0
CBMEC 1 Operations Management and TQM 3.0 BACC 2 (BA)
EA&H (2018) Reading Visual Arts 3.0
MM 4 (2018) Advertising 3.0 MM 1 (2018), MM 2 (2018)
MM 5 (2018) Distribution Management 3.0 MM 3 (2018), MM 1 (2018), MM 2 (2018)
MM 6 (2018) Retail Management 3.0 MM 3 (2018), MM 1 (2018), MM 2 (2018)
ReEd 305 (2018) Christian Morality: Knowing and Loving God (3.0) ReEd 204 (2018)
Total Units 18.0/21.0
Third Year -2nd Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
CBMEC 2 Strategic Management 3.0 CBMEC 1
ESocSciPhil (2018) Gender and Society 3.0
MM 7 (2018) Marketing Research 3.0 BACC 7
MM E2 (2018) Service Marketing 3.0
MM E3 (2018) E-Commerce and Internet Marketing 3.0 MM 3 (2018), MM 1 (2018), MM 2 (2018), MM 6 (2018)
ReEd 306 (2018) Christian Prayer and Vocation: Deepening one's Intimacy with God (3.0) ReEd 305 (2018)
Total Units 15.0/18.0
Fourth Year -1st Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
BACC 8 Feasibility Study 3.0 Acctg 101 (2018), BACC 7
MM 8 (2018) Marketing Management 3.0 BACC 7, MM 7 (2018)
MM E4 (2018) Industrial/Agricultutal Marketing 3.0 MM 3 (2018), MM 1 (2018), MM 2 (2018), MM 6 (2018)
Total Units 9.0/9.0
Fourth Year -2nd Semester
SUBJECT CODE SUBJECT UNITS PRE-REQUISITES
Prac (2018)BA Practicum/Internship 6.0 Homeroom (2018), Comm 101 (2018), Math 101 (2018), Hum 101(2018), SciTech 101 (2018), Hist 101 (2018), ReEd 102 (2018), Ethics 101 (2018), EA&H (2018), PE 203 (2018), ReEd 203 (2018), ESocSciPhil (2018), PE 204 (2018), ReEd 204 (2018), SocSci 201 (2018), ReEd 305 (2018), ReEd 306 (2018), AMM 101, Acctg 101 (2018), BACC 1 (2018), BACC 2 (BA), PE 101 (2018), ReEd 101 (2018), PE 102 (2018), NSTP 201 (2018), NSTP 202 (2018), EMST (2018), CBMEC 1, CBMEC 2, BACC 3, BACC 4, MM E1 (2018), BACC 5, BACC 6, MM 3 (2018), BACC 7, MM E4 (2018), BACC 8, MM 1 (2018), MM 2 (2018), MM 4 (2018), MM 5 (2018), MM 6 (2018), MM 7 (2018), MM E2 (2018), MM E3 (2018), MM 8 (2018), Rizal 101 (2018)
Total Units 6.0/6.0